Legal bits

Privacy notice

We won’t share any of your data. When you use this website, the site automatically checks which browser you’re using: it does this to optimise the layouts and fonts. But none of that data is passed on to us. It’s treated anonymously, so the website runs well.

Modern slavery statement

By law, we need a modern slavery statement. We’re 100% certain that no-one who works for True & Good is a slave. All of our brand language consultants, writers, editors, namers and trainers are fully at liberty. What’s more, they’re paid well and on time.

Cookies

Did you spot our cookies notice? No — that’s because there isn’t one.

We’ve chosen not to leave cookies on your machine. It’s that simple.